Friday, June 17, 2011

Before the hard disk fails

Music has outgrown radio. Have you tried finding something decent to listen to on the radio in the evening? Presumably the radio stations think that they are pandering to some audience somewhere with their musical choices and their types of presentation. Currently they’ve lost me. Any love affair I had with radio is petering out. Media sources say that music videos and performances are too suggestive to the point of being pornographic, I’d say that they (the performers) are becoming increasingly desperate to gain attention thanks to their lack of original ideas so they push a bit further. With all that pushing they’ve finally done the thing your parents warned you about; broken it. I would say that.

Stating the obvious: After experiencing the highs of last week’s creative weekend, this week has been less so. The good/bad non-creative head feeling thick and slow, as if full of straw and weeds. So much so that on Thursday a passing swift (those little birds that fly for the first two years of their lives without alighting anywhere) decided by head would make a good desert island upon which to settle. The beaming bald spot no doubt called out to him so he crash landed Lost style on the beach that is the bare patch somewhere between neck and temple, I can never see it properly, like the dark side of a strange moon. Anyway the tide must have appeared to be out and the landing lights on. He didn’t stay long, clearly recognising a hostile environment and flew away, perhaps not to land anywhere else for another two years. I recovered quickly but am remaining in a state of readiness, just in case a passing cat might suspect the bird was still in there somewhere. Then I began to think about Alfred Hitchcock.

Technology is unkind. The phrase “just for fun” is seldom one you’d expect to use when sitting at any laptop or PC. Designs and functionality create a constantly adversarial relationship between user and machine. Just try extending your Norton cover (set up for up to three other machines in the first place) to actually do that. Do they make it easy, is it a single click or the entering of an account number in a some convenient and easy to find box? No, nothing like that, in fact they don’t even attempt to make it in the least way intuitive or open, that way the punter may well give up a shell out another £50 for a whole new package. It is a clear conspiracy, why else (Norton) would you hide the download button or just avoid a straight and convenient path between the user and the answer to FAQ links. When confronted with this kind of user obstacle I use my twin attributes of focused anger and a mean spirit - then give up and drink coffee. Once the coffee kicks in I realise I’ve missed a step in the instructions, that would be normal but in this case with Norton, they’re just hell-bent of being difficult.

No comments:

Post a Comment